Blog

Field notes on what matters.

Short, honest writing about the craft of building software for real businesses. New pieces are on the way.

Method

Why 'understand the business' isn't a soft skill.

The clearest signal of a good build is what didn't get built. A short essay on subtraction.

Coming soon
Field notes

The bottleneck is almost never the loudest problem.

How we tell the two apart — and why leadership meetings often mislead us.

Coming soon
Product

Simplicity as an engineering discipline.

Why 'simple' is a design decision that costs more upfront, and always pays back.

Coming soon